Just a friendly reminder. If you pay estimated income taxes, those payments are due today.
I have always held a pretty low opinion of affiliate advertising. And, to be honest, it’s still not my preferred form of ad revenue.
However, as I have grown my site, I have found the value in devoting a certain percentage of my site’s advertising to affiliate advertising — specifically those from Amazon’s Affiliate Associates program.
Here’s how I incorporate Amazon’s affiliate ads into my site — and why.
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Today’s Archive Dive dates back to September 2012, when I discussed how Characters Tags are implemented in both Comic Easel and ComicsPress.
Since switching to Comic Easel, I’ve become a big fan of character tags. Using character tags, I can give readers more information about the characters that appear in a specific update. You can see it in action below.
This is the last installment in a series of Hot Seat critique posts that will focus on book-cover design. As with all of the Hot Seat critiques, this is an opportunity for us to discuss real-life issues in cartooning. I’ll open with a few remarks, and then please feel free to join the discussion with your own thoughts.
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Sales tax is a state-mandated tax on goods and products. Since sales-tax guidelines vary from state to state, please take a moment to check out the Web site of legal-guide publisher NOLO, which has an excellent state-by-state breakdown of sales tax agencies. To help ensure you’re complicit in your home state, be sure to go to the proper sales-tax agency and familiarize yourself with its procedures and expectations. You may be required to register for a sales-tax license or a seller’s permit.
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If you look at the back cover of almost every book you’ll find in a bookstore, check out the lower left-hand corner* and you’ll see something like this:
ART / Business Aspects
COMICS & GRAPHIC NOVELS / Superheroes
HUMOR / Form / Comic Strips & Cartoons
They’re so ubiquitous that many self-publishers take them for granted, but they’re worth a little consideration — especially if your plans for publishing include distributing your books to bookstores and other retail outlets.
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I strongly endorse using Google’s DoubleClick for Publishers (DFP) for webcartoonists who want to sell their own ads, serve ads from a network and mix in house ads. Ads are served in order of importance (from most to least):
Be careful… “Network” in that list above refers to a network of publishers — not an ad network. For example, if three different webcartoonists had formed a collaboration in which ads were shared among the three sites, this would be the Network that DFP would distribute the ads among.
Ads served by ad networks can be found in the Price Priority category.
Weighting an ad in DFP is a way of determining how often a certain type of ads shows up in relation to the others. This is especially useful for managing house ads. Luckily, DFP makes it pretty easy.
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Today’s Archive Dive brings us to a priceless tutorial for anyone who has ever had to deliver several different types of e-mail to a large group of people. This is especially helpful in fulfilling different digital rewards to a large number of Kickstarter backers, for example. With very little set-up, you can send a mass e-mail from a spreadsheet.
Here’s a down-and-dirty step-by-step guide!
This is the next installment in a series of Hot Seat critique posts that will focus on book-cover design. I’ve left the Open Call open, so if you’d like to get in on this one, please follow the directions in the Original Post. As with all of the Hot Seat critiques, this is an opportunity for us to discuss real-life issues in cartooning. I’ll open with a few remarks, and then please feel free to join the discussion with your own thoughts.
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If you’re not a member of Webcomics.com, here are some of the topics you missed out on last month. If you’re curious about joining, we’ve just made it easier than ever with a $5 trial membership. You’ll get full access to the site for thirty days so you can see what you’ve been missing. At the end of the trial, you can choose to re-subscribe ($30 for 12 months of access) or walk away with no strings attached. You will not be re-billed unless you choose to subscribe.
The links will lead you to content that is “subscription-only” content, but I like to link to it for the people that see something intriguing, join, and then want to delve into what they missed using this and other Best Of posts.
Evolve or die: Earlier, a blogger made the rounds with a post titled “Advice To The Mid-Career Cartoonist Who Has Failed To Build An Audience.” I started to respond in the forum, but my thoughts turned more into an essay on a larger, broader topic, so I decided to post it as a standalone entry.
Setting Shipping Preferences in Paypal: If you’re not doing this correctly, you could be losing a lot of money.
Hot Seat critiques: We wrapped up a critique series on convention flyers, and we launched a new one that focuses on book-cover design.
Square for an online store: Square is awesome as a point-of-purchase credit-card processor, but is it the right choice for an online store?
Gumroad unveils percentage-based discounts: The digital-merchandise store solution has included the ability to offer customers a percentage-based discount, in addition to its flat-price discount function.
Gumroad offers streaming for… books? Here’s an overview of how it works — and how you might use it to encourage sales.
Twitter: Use the Mute: Smart use of social media including knowing when not to respond. Here’s a case study based on personal experience.
Kindle Direct Publishing —Pre Orders: KDP now includes the ability to release pre-orders for your ebook. Here’s how to implement it.
Troubleshooting WordPress – “My Scheduled Post Won’t post!”: Here’s what to do if it happens to you.
6 Common Mistakes Webcartoonists Make: This is my response to the popular post on IO9. This is actually more than 20 useful tips categorized into 6 sections. And most of them are points you can address quickly and easily to improve your webcomic right now.
Busting 5 Myths about Creative Professionals: Many creative professionals carry around at least one of these myths that pervade their profession. In this video presentation, I talk about why they’re untrue — and why, sometimes, that’s actually good news.
Mailbag: Should I Sell My Domain Name? A Webcomics.com member was presented with a unique offer for his URL, but should he engage?
“The Internet Destroyed the Middle Class” — That was the title of the article on Salon.com. We discussed its veracity.
Search Engine Optimization: What are some best practices?
Handy Kickstarter Calculator: It is.. but it’s missing something that could cripple your Kickstarter campaign if you don’t account for it.
Opentype or TrueType? Which version should you choose when using a font? Would you believe it actually matters?
Cintiq on a budget: Can it be done? Here’s a few ideas…
Suffering Story Regret: He’s mid-way through a story that’s just not working out the way he had it planned. Now what?
“The Power of No.” It’s a new book that stresses the importance of declining certain “opportunities.” We discuss it from both sides.
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