• Home
  • Contact
  • FAQs
    • What is Webcomics.com?
    • Member Benefits
    • How To Post an Article or News Item
    • How to Post a Webcomic on the List
    • How to Post a Comic
    • Terms of Service
  • Forums
  • WebComics List
  • Benefits
    • Print Vendors: Get multiple quotes
    • Banner stand: Discount
    • Consultation discount
    • “How To Make Webcomics” book: discount
    • “Webcomics Handbook”: discount
    • ALL benefits
  • My Account
    • Welcome
    • What is Webcomics.com?
    • My Subscription
    • Join us!
  • Account
  • Membership List
Twitter Email RSS

Webcomics.com

How To Make WebComics

Webcomics Handbook

‹ Best of July, 2014 Friday Archive Dive: Adding Jetpack’s Sha... ›

Setting shipping preferences in Paypal

Setting up shipping preferences is a crucial part of running your eStore. Although I use MarketPress by WPMU, I’m going to talk about Paypal in this post because I think it applies to the widest range of members. Needless to say, I think you should take these basic concepts and apply them to whatever you’re using to process online orders.

First, let’s identify the problem. For years I didn’t have my shipping set up properly. I used a flat shipping surcharge. And it cost me plenty — in one of two ways.

• In the case of multiple orders, my customers got charged far too much for the purchase and those high-value sales get discouraged. That’s because the flat shipping surcharge was applied per item (instead of assuming that I would package these items in the same box).

• In some cases (such as international orders), my customers got charged too little, and I end up eating the difference. If my surcharge wasn’t enough to cover delivery to the country that I was shipping to, I ate the difference. And it often wiped out my profit.

The better solution assigns each item a *weight* and then totals that weight of the final order. It totals that weight up, gives the customer several shipping options, and then charges shipping based on those variables — plus the final destination of the package.

Take it from someone who spent years getting burned both ways on flat shipping pricing — undercharging for international orders and missing sales from overcharging — this is a must-have option for any Web storefront solution.

To that end, here are some step-by-step instructions on setting your shipping preferences in Paypal.

The content you are trying to access is only available to members.

by Brad Guigar on August 7, 2014
Posted In: Merchandise
Comments available to logged in users only.



Recent comments

  • hpkomic on Managing commissions
  • Brad Guigar on Tweet and sour
  • Kulanah on Tweet and sour
  • Kulanah on Tweet and sour
  • Andrew Fraser on Tweet and sour

Search



Webcomics.com Poll

I design my comic specifically for smartphones and digital tablets.

  • Disagree (52%, 178 Votes)
  • Agree (48%, 165 Votes)

Total Voters: 343

Loading ... Loading ...
  • Polls Archive

Categories

  • Archive Dive
  • Articles
    • Advertising
    • Art
    • Business
    • Community
    • Conventions
    • Creativity
    • Crowdfunding
    • Digital publishing
    • Image prep
    • Lettering
    • Marketing / Social Media
    • Merchandise
    • Print publishing
    • Tech
    • Web site
      • Web Site Design
    • Writing
  • ComicLab
  • Edited and Ready
  • Events
  • Guest
  • Hot Seat critiques
  • Information
  • Interviews
  • Livestream Chat
  • Mail Bag
  • Member Benefits
  • Promos
  • Site News
  • Studios
  • Surviving Creativity
  • To-Do List
  • Uncategorized
  • Video
  • Webcomics Confidential
  • Webcomics Weekly
  • Webcomics.com Poll

Tags

ad revenue AdSense advertising Comic Easel comments composition contract copyright creativity exercise credit cards Crowdfunding digital lettering digital publishing Facebook holiday Humor IP KDP Kickstarter Kindle legal lettering line weight Longform comics Manga Studio merchandise NCS panels Patreon Promotion PulsePoint readers revenue SEO shipping social media Square taxes trademark Twitter typography Web design word balloons WordPress writing

Special Features

Just now, in the forum…

  • Mixing First and Third Person Captions
  • Help with Toocheke
  • Label Printer for shipping
  • Patreon Merch
  • Pricing Your Comics

Recent Posts

  • “Poor Man’s Copyright”
  • Blambot sale
  • February To-Do List
  • ComicLab Ep 267 — How to turn OFF creativity
  • How to find your drawing style

Recent Replies

  • Brad Guigar on Mixing First and Third Person Captions
  • Brad Guigar on Help with Toocheke
  • Brad Guigar on Label Printer for shipping
  • Andrew Fraser on Label Printer for shipping
  • Brad Guigar on Label Printer for shipping

Recent Topics

  • Mixing First and Third Person Captions by jpactor
  • Help with Toocheke by Andrew Fraser
  • Label Printer for shipping by Andrew Fraser
  • Patreon Merch by Jaycee Knight
  • Pricing Your Comics by Jaycee Knight

Recent Comments

  • hpkomic on Managing commissions
  • Brad Guigar on Tweet and sour
  • Kulanah on Tweet and sour
  • Kulanah on Tweet and sour
  • Andrew Fraser on Tweet and sour
  • My Subscription
  • Store
  • Terms of Service
  • Account
  • Membership List

©2007-2023 Webcomics.com | Powered by WordPress with ComicPress | Subscribe: RSS | Back to Top ↑