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Content Exchange: Cross-Promotion Made Simple

With social media in steep decline, many of us are scrambling to replace one of its biggest perks: discoverability. Finding new readers used to be as simple as posting regularly. Today? Not so much.

A Content Exchange offers a smart, sustainable alternative — and adds genuine value for your existing backers.

The Content Exchange

Sharing another creator’s work with your Patreon or Substack audience isn’t just a good idea — it’s great content.

One thing I’ve seen again and again: the more exclusive content I post, the more pledges and subscribers I get. Scarcity works. And a Content Exchange lets you post something fresh and exclusive without creating it from scratch.

How it Works

The content you are trying to access is only available to members.

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by Brad Guigar on November 18, 2025
Posted In: Uncategorized
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