Let’s face it. One of the biggest hurdles in growing a webcomic is reader retention. That’s why I want to encourage you to set aside time this month to develop (or improve) three different ways to introduce your comic to a newcomer. Here are some ideas:
Landing page: does your landing page offer a short, effective guide to a newcomer? If you’re not using a landing page, should you?
Sampler PDF: Build a short PDF that features some of the best examples of your work — or one that acts as a quick intro to the comic and the current storyline.
“About” page: Every webcomics site should have one. Does yours? Is it good?
Pinned post: What’s the pinned post on your social media sites? Does it act as an intro?
Linktree: Should yours include an additional entry for an intro to the comic itself?
Video: What about a video introduction? That could be a fun way to introduce new readers to what’s going on in a shorter. more enjoyable format.
Once you have a solid three, consider sprinkling them into your social media outreach, Maybe add them to update posts, or take a moment to make a post that just discusses this intro vehicle.