Friday Archive Dive: The Landing Page
Today’s Archive Dive comes from Nov. 18, 2013, and it discusses my thoughts on a useful strategy for makers of longform webcomics.
Last month I shared a Web-publishing approach that uses recent gains in digital-download accessibility to optimize the business of longform comics. If you’re a longform comics creator, I really want to encourage you to read through it — as well as the comments, in which a lot of pertinent points are made.
Today, I want to add an element to that: The landing page. Specifically this: I think the main page of your site should be set up as a landing page, introducing readers to the central concept of the comic and directing traffic to several potential directions including: The latest update, the first update in the series, the first update in each of the subsequent chapters, the first update in the current chapter, etc.