It’s time to kick off another round of Hot Seat critiques. This is a unique opportunity for us to get down-and-dirty with the craft of comics — and some of the best practices of business, marketing, social media and more.

The “Hitch It / Ditch It” Hot Seat is one of the more popular of the critique series. The rules are simple: I go to your site and point of one thing you’re doing well, and one thing that might stand some improvement.

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