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Mailbag: Writing a bio

Q.: I took your advice and set up an About Me page but haven’t done a heck of a lot with it yet. Lately, I seem to be doing a lot of bio-writing and frankly, I’m not particularly good at it. I was impressed with the one you have set up on your profile. It’s nicely balanced and I was wondering if you would talk a little about building a good one, please? What makes an effective bio? What do you look for when you read one? What is superfluous? What separates info for bio from say a resume or cover letter? Is there a reasonable split between personal info and professional accomplishment? How much is too much? I’m thinking it gets redundant to just copy/paste from your About page, or is that acceptable? Any big Do’s or Don’ts?

The content you are trying to access is only available to members.

by Brad Guigar on March 12, 2014
Posted In: Marketing / Social Media
└ Tags: About.me, bio, branding
Comments available to logged in users only.



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