• Home
  • Contact
  • FAQs
    • What is Webcomics.com?
    • Member Benefits
    • How To Post an Article or News Item
    • How to Post a Webcomic on the List
    • How to Post a Comic
    • Terms of Service
  • Forums
  • WebComics List
  • Benefits
    • Print Vendors: Get multiple quotes
    • Banner stand: Discount
    • Consultation discount
    • “How To Make Webcomics” book: discount
    • “Webcomics Handbook”: discount
    • ALL benefits
  • My Account
    • Welcome
    • What is Webcomics.com?
    • My Subscription
    • Join us!
  • Account
  • Membership List
Twitter Email RSS

Webcomics.com

How To Make WebComics

Webcomics Handbook

‹ ComicLab Ep 198 — Death and Comics Crossbar-I rule — explained ›

The Patreon Content Trade

In the early days of webcomics, a preferred method of promotion was the ol’ link exchange. “I’ll link to your comic if you link to mine.” Today’s crowdfunded business model requires a little twist on that old axiom.

The content trade

Exposing your patrons to someone else’s Patreon campaign isn’t only a good idea, it’s great content!

Here’s what I mean. I found one thing to be unquestionably true for me: The more content I post, the more pledges I get.

This is especially true for exclusive posts (as I discussed in my piece on scarcity).

So, every once in a while, I search Patreon for people who are doing something similar to what I’m doing.

Then I approach the person about a content trade. I’ll post something of theirs exclusively to my patrons. (Something they’ve already offered to their patrons.) And they can post something from my Patreon archive for their patrons.

It’s a win-win.

We both get content that we think our patrons will enjoy. We both get an opportunity to expose our work to the people pledging to the other person.

And, of course, when both of you promote the exchange on your own social-media networks, it’s twice the promotion.

I know the fear. “They’ll like the other person better, and ditch me in favor of them.”

I can tell you from experience, I get a lot of new pledges who are continuing their pledge to the other person. (I know, because I always click that button to see who else they’re supporting.) For me, it has been a “rising tide lifts all boats” situation.

by Brad Guigar on October 8, 2021
Posted In: Crowdfunding
Comments available to logged in users only.



Recent comments

  • hpkomic on Managing commissions
  • Brad Guigar on Tweet and sour
  • Kulanah on Tweet and sour
  • Kulanah on Tweet and sour
  • Andrew Fraser on Tweet and sour

Search



Webcomics.com Poll

I design my comic specifically for smartphones and digital tablets.

  • Disagree (52%, 178 Votes)
  • Agree (48%, 165 Votes)

Total Voters: 343

Loading ... Loading ...
  • Polls Archive

Categories

  • Archive Dive
  • Articles
    • Advertising
    • Art
    • Business
    • Community
    • Conventions
    • Creativity
    • Crowdfunding
    • Digital publishing
    • Image prep
    • Lettering
    • Marketing / Social Media
    • Merchandise
    • Print publishing
    • Tech
    • Web site
      • Web Site Design
    • Writing
  • ComicLab
  • Edited and Ready
  • Events
  • Guest
  • Hot Seat critiques
  • Information
  • Interviews
  • Livestream Chat
  • Mail Bag
  • Member Benefits
  • Promos
  • Site News
  • Studios
  • Surviving Creativity
  • To-Do List
  • Uncategorized
  • Video
  • Webcomics Confidential
  • Webcomics Weekly
  • Webcomics.com Poll

Tags

AdSense advertising Comic Easel comments composition contract copyright creativity exercise credit cards Crowdfunding digital lettering digital publishing Facebook Google Analytics holiday Humor IP KDP Kickstarter Kindle legal lettering line weight Longform comics Manga Studio merchandise NCS panels Patreon Promotion PulsePoint readers revenue SEO shipping social media Square taxes trademark Twitter typography Web design word balloons WordPress writing

Special Features

Just now, in the forum…

  • Mixing First and Third Person Captions
  • Help with Toocheke
  • Label Printer for shipping
  • Patreon Merch
  • Pricing Your Comics

Recent Posts

  • ComicLab Ep 267 — How to turn OFF creativity
  • How to find your drawing style
  • Eisner Awards — Call for Entries
  • ComicLab Ep. 266 — Special Guest: Dr. Joe Sutliff Sanders
  • Would you hire a business manager?

Recent Replies

  • Brad Guigar on Mixing First and Third Person Captions
  • Brad Guigar on Help with Toocheke
  • Brad Guigar on Label Printer for shipping
  • Andrew Fraser on Label Printer for shipping
  • Brad Guigar on Label Printer for shipping

Recent Topics

  • Mixing First and Third Person Captions by jpactor
  • Help with Toocheke by Andrew Fraser
  • Label Printer for shipping by Andrew Fraser
  • Patreon Merch by Jaycee Knight
  • Pricing Your Comics by Jaycee Knight

Recent Comments

  • hpkomic on Managing commissions
  • Brad Guigar on Tweet and sour
  • Kulanah on Tweet and sour
  • Kulanah on Tweet and sour
  • Andrew Fraser on Tweet and sour
  • My Subscription
  • Store
  • Terms of Service
  • Account
  • Membership List

©2007-2023 Webcomics.com | Powered by WordPress with ComicPress | Subscribe: RSS | Back to Top ↑